General Cover Letter Example

This general cover letter was written by a candidate with two years of work experience.

In the example, the candidate is applying for a mid-level digital marketing position. In the first paragraph, the applicant:

    used the hiring manager’s name (showing that effort was put into locating it)
    mentioned where she found the job posting (HR managers love this)
    highlighted relevant experience, establishing her qualification for the job



Dear Ms. Doe,

I was excited to see your job listing for the Lead Digital Marketing position at Westward Strategies on Indeed.com. As a dynamic email marketing specialist with over two years of professional experience executing market research, analyzing consumer data, and running A/B tests to drive successful marketing campaigns, I’m confident that I would be a valuable asset to the team at Westward.

Your job listing mentions a need for someone who is experienced in email segmentation and campaign development, both of which are areas I have extensive experience in. I’m currently employed at Marketed Inc., where I’ve honed my skills by running numerous successful email marketing campaigns. While employed here, I’ve spearheaded a digital promotion campaign for the company’s new line of sandals that successfully raised our total online engagement by an impressive 13% over the course of six months, contributing substantially to the department’s annual goals.

I’m confident that my proven track record of excellent work ethic, unparalleled attention to detail, and high-performing email marketing campaigns will make me an immediate asset at Westward Strategies, and allow me to contribute to the team’s success.

I look forward to discussing the Lead Digital Marketing position and my qualifications with you in more detail. I’m available to talk at your convenience. I’ll be in touch next week to follow up and to make sure you’ve received my application.

Thank you so much for your time and consideration.

Sincerely,

[Your Name]