TELEMARKETING DIRECTOR
Rajan Sharma
956/6, Ghandi Nagar,
Delhi – 110011
(+91-11) 456 789
956/6, Ghandi Nagar,
Delhi – 110011
(+91-11) 456 789
PROFESSIONAL OBJECTIVE
Seeking a challenging management level position in
Marketing/Telemarketing.
CAREER HISTORY
1989-Present DURITZ, INC., Mentele, PA
Director of Telemarketing
Solely responsible for 6 cold call sales generation centers, with a staff of 60 persons. 1989 estimated cold call generated revenues: $2.8 million. Manage media department to coordinate overall sales efforts.
Director of Telemarketing
Solely responsible for 6 cold call sales generation centers, with a staff of 60 persons. 1989 estimated cold call generated revenues: $2.8 million. Manage media department to coordinate overall sales efforts.
·
Recruit, interview, hire and train
management staff; develop performance incentives; review staff production
periodically through meetings with office managers.
·
Expanded the Telemarketing division
from one office with staff of 8 to present size and scope within 3 years.
·
Develop all telemarketing scripts and
assist in development of all print and radio marketing; monitor reply
performance and develop improvements based on industry trends.
·
Initiated and established a Quality
Control department to verify sales appointments; reduced the number of
unproductive sales calls.
·
Organized and established division
responsible for $2.5 million in sales annually.
·
Coordinate telemarketing efforts with
the Media Manager, Director of Sales and company president; provide input on
all company marketing strategies.
·
Designed new tally sheets for
centralized reporting system.
·
Improved performance of Telemarketing
division for $60,000 net in 1988 to present $2.8 million; reduced average
Cost-of Lead from 55% to 40%.
1985-1989 LYNWOOD MARKETING, INC, Glenn Willard, PA
Sales Manager
Sales Manager
·
Oversaw and directed 40 sales staff and
8 clerical assistants.
·
Developed sales promotions and staff
incentives; conducted all shift meetings.
·
Wrote classified advertising and
recorded ad response.
·
Controlled sponsor relations, lead
control, payroll preparation.
EDUCATION
ALLEGHENY COLLEGE, Allegheny, PA
Bachelor of Science in Marketing, 1985
Bachelor of Science in Marketing, 1985
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